Everything is Possible

When you’re passionate about making a difference it shows! At Generations Gold, Inc. our passion is making a real difference in the lives of our Clients and Members. We invite you to experience an extraordinary level of commitment and dedication with the ability to offer a customer acquisition, relationship, and retention program that gives your financial institution a product advantage unlike anything in the market.

Local Participants

Members save at their favorite local merchants

Identity Theft

Members enjoy peace of mind with comprehensive coverage.


Special discounts at favorite local restaurants.


Get more for less with substantial savings at many of the best stores in town.

My Concierge

Live concierge service is just a call or click away.

Travel Services

Guaranteed lowest prices, discounts and rebates with the highest quality concierge service available anywhere.

My Savings

A feature that automatically tallies members’ savings.

Family Benefits

From savings on gas and groceries to dental discounts and so much more. Treat the family to everything they need, want, and must have.

Hear ye! Hear ye!

  • Benefits Plus Customer Survey Form

    I didn't get this great of service when I used my own resort which I paid a lot of money for.  I wish your specialist could instruct them on how to help members feel like their plans are important and …

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  • Generations Gold Customer Survey Form

    Raquel was professional and very helpful. This is the first time I've ever use Gen Gold. All of the people in the bank are always praising the service. I am sorry I didn't book my flight and hotel through your…

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  • Generations Gold Customer Survey Form

    Dee was excellent. I am 77 years old and was having trouble with setting up restoration and fraud alerts for both myself and my husband. She was very knowledgeable and very helpful. She is an excellent representative. Very patient .

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  • Generations Gold Customer Survey Form

    Raquel was extremely patient and helpful. She really took the time to look through all of my airline options (and I asked her for SEVERAL) and she did it with a really friendly attitude. It was an aboslute pleasure to…

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one more thing

  • Testimonial #4

    It’s not the customers responsibility to tell us what they need, it’s ours.

    Steve Jobs, CEO of Apple inc.
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  • Testimonial #3

    The success of our GenGold® Program is based on a 3-way partnership between our Bank, its retail customers and our participating local businesses.

    12 branch bank in CT
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  • Testimonial #2

    As a long-time Client, I’m proud to say the Program is even more successful and attractive today than ever before. From the time we began offering it more than 10 years ago, our exclusive account has given customers a reason to choose us over our competitors.

    8 branch bank in MA
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  • Testimonial #1

    Generations Gold, Inc made the transition from our former club checking provider seamless and easy.  It was an easy sell to convert our club customers over to the GenGold® product because it was so much better than the one they were currently accustomed to.  I had been in the marketing department 4 years at the time when…

    31 branch Bank in Kentucky
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